Project Overview
Chef Noah Frese, former executive chef at The Roosevelt Room & Siro’s Saratoga, was preparing to launch his first restaurant concept, Noah’s Italian, in Saratoga Springs, NY. The goal was to create a digital presence that introduced the new brand, communicated a modern take on Italian-American cuisine, and supported the restaurant’s opening through clear storytelling, menus, and reservation functionality.
Deliverables
- Website Development
- Menu Design
- Social Media Management
- Photography & Videography
By the Numbers
Instagram analytics through opening month
1,133,941
Account Views
40,544
Accounts Reached
27.1%
Non-follower reach
Our Approach
We took a strategy-driven approach to design a modern, user-friendly website that reflects Noah’s Italian’s warmth, authenticity, and culinary excellence, while also providing ongoing social media management and content creation to maintain an elevated, cohesive brand presence across all digital platforms. Through intuitive navigation, compelling visuals, engaging copy, and consistent social storytelling, the brand connects with guests at every touchpoint—making it easy to explore menus, make reservations, and engage with the restaurant’s story while supporting broader marketing goals.